imc.ad
Built for established publishers

We turn your traffic into a
revenue stream.

IMC runs your ad space through live auctions where premium budgets compete for every impression, with transparent reporting and payouts on NET30/45 terms.

2.1B
ad requests / month
28
ad formats
80%+
avg. fill rate, tier-1
96%
Fill rate
last 30 days
12ms response
median auction
Yield overview · last 24h
Revenue
$0.00
+18.4% vs prev.
Page RPM
$0.00
+9.1% vs prev.
Fill
0.0%
+0.8% vs prev.
00:0006:0012:0018:0024:00
Live bid stream
GreenLine DSPVideo$12.80loss
Aureate ExchangeDisplay$2.14loss
NexDemandInterstitial$6.90WIN
Header BiddingPrebid.jsOpenRTB 2.6VAST VideoGDPR / TCFCCPAReal-Time APIHeader BiddingPrebid.jsOpenRTB 2.6VAST VideoGDPR / TCFCCPAReal-Time API
Live auctions

Every impression gets its own marketplace

No flat-rate leftovers, no preferential allocations. Your inventory sells the way stocks do: to the highest bidder, in real time, every single time.

Payouts

NET30/45 payouts.

Reliable NET30/45 payout cycles, confirmed per account.
Daily balanceMonthly cycleInvoice-ready
Integration

One tag. Any stack.

If you can edit HTML, you are done. WordPress, Blogger, forums and custom builds all work.
<script src="imc.ad/t/you.js" async></script>
Global demand

60+ countries bid on you

High-bidding Premium Ad Demand.

Uplift

+40% average RPM growth

Average for publishers who switch to IMC auctions in tier-1 geos. Tier-2/3 publishers see up to 100% RPM (CPM × fill rate) growth. Real accounts, real numbers.

Protection

Your site, your rules

Malware-screened advertisers and pre-bid quality filters on every impression. A clean ad experience your readers keep coming back to.

Human support

A yield manager who knows your URL

Not a ticket queue. A named expert who reviews your placements monthly and hands you concrete, data-backed changes.

Our demand

Every serious buyer. One auction.

More than 60 connected DSP and SSP channels, plus Google AdX, Prebid SSPs, Amazon TAM, OpenRTB and direct deals, compete for every impression at the same time.

Google AdXEXCHANGE DEMANDPrebid SSPHEADER BIDDINGAmazon TAMTRANSPARENCY MARKETPLACEOpenRTB60+ DSP & SSP CHANNELSDirect DealsPMP · PREFERRED · GUARANTEEDIMC UNIFIED AUCTIONEVERY BID COMPETES · HIGHEST PRICE WINSWINNING BID$3.92$5.18$4.47Your inventoryONE TAG · EVERY BUYERPAGE RPM$8.94$12.30$10.62
60+ DSP & SSP channelsGoogle AdXPrebid SSPsAmazon TAMOpenRTB 2.6Direct PMP / PG deals
Ad formats

Pick your earners. Stack them freely.

Every format is one toggle in your dashboard, with per-format eCPM stats so you keep only what pays.

$2.80

Display Banners

Every IAB size, responsive, all geos.

$12.80

Outstream Video

View-triggered players. Our top CPM format.

$4.10

Sticky Anchors

Viewability-tuned, never covers content.

$6.90

Interstitials

Full-screen moments between pages.

$3.05

Native In-Feed

Blends into feeds, earns on engagement.

$3.60

In-Page Push

Notification-style ads, zero prompts.

All 28 formatsBrowse the library
How it works

Up and running in three steps.

No rebuilds, no long integrations. Most publishers serve their first auction the same day.

01

Connect

Add a lightweight tag or SDK to your site or app. Advertisers connect through the DSP or API.

Live in minutes
02

Compete

Each impression runs through a unified auction where 60+ connected DSP and SSP channels bid at the same time.

Ad servers in USA, EMEA & APAC
03

Optimize

Live analytics show what earns and what underperforms, so you can tune floors, formats and placements.

NET30/45 payouts
Revenue calculator

What could your site earn?

Tell us about your traffic. Our team evaluates your profile and emails you a personal revenue estimate, no sign-up.

Traffic mix, share of monthly visits by tier

Estimates update live. The email version includes the full geo breakdown.

Your estimate
$10,500/mo
estimated monthly revenue at 1,000,000 pageviews
Page RPM$10.50
Fill rate67%
Ad units calculated5
Outstream uplift+66%
Tier 1 · 34%CPM $3.40
Tier 2 · 33%CPM $1.90
Tier 3 · 33%CPM $0.70

Model estimate from IMC auction benchmarks. Actual revenue depends on placement, content and seasonality.

NET30/45 payouts

For Publishers

Header bidding, yield optimization and premium demand, with reporting you can audit line by line.

  • Header bidding and Prebid management
  • Web, CTV and in-app monetization
  • Private marketplaces and direct deals
Monetize my site

For Advertisers

Verified reach across display, video, native and CTV, with fraud filtering before your budget is spent.

  • Connect your DSP seat via direct OpenRTB 2.6
  • 60+ connected DSP and SSP channels bidding
  • Brand safety and viewability controls
Start advertising
Questions

Before you paste the tag.

We take a transparent cut of auction mechanics on the demand side, never a hidden skim of your winning bid. What your dashboard reports as revenue for an impression is what your payout is calculated from.

Payouts run on NET30/45 terms, with NET30/45 available for select payment methods and markets. Your dashboard balance updates in real time, so you always know exactly what is coming.

The minimum traffic requirement for Tier 1 geos is 250K monthly pageviews and for Tier 2/3 geos 1M monthly pageviews.

The tag is under 40 KB, fully asynchronous, and never blocks rendering. Campaigns are policed for heavy scripts, and anything that threatens your Core Web Vitals is throttled automatically.

Yes. Most publishers A/B test us on a share of inventory first. The tag is conflict-free with Google Ad Manager, and your account manager will help you set up a clean comparison.

See what your inventory is really worth.

Book a walkthrough, or send us your site and we will show you where revenue is being left behind.

Get the tag