Ad format
Carousel Ads
Multiple creatives rotating in a single reserved slot, with progress dots, manual arrows, and pacing slow enough to read. One placement tells a multi-step story.
publisher-site.com/article
CAROUSEL · ROTATESCREATIVE 1carousel rotates
CAROUSEL · ROTATESCREATIVE 2carousel rotates
CAROUSEL · ROTATESCREATIVE 3carousel rotates
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Best practices
- • Keep rotation at three to five creatives, beyond that, later slides stop being seen
- • Order creatives as a narrative, not as unrelated ads
- • Pause rotation on hover and on touch, and after a manual navigation
Questions
Answered.
A carousel hosts two to five creatives in one container. Auto-advance runs on a fixed, readable interval; pointer interaction or arrow use pauses it so the user always finishes the message they chose. For buyers it is an engagement product: multiple creatives per impression, each independently reported, with the whole slot sold as one high-impact placement.
As a single placement, one impression per slot view, with rotation handled inside the unit so a single tag runs the full sequence.
Want this working for your business?
Talk to the IMC team or see the platform live in a personalized walkthrough.