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Ad format

In-Page Push Ads

A notification-style format that behaves like push without being push: a small branded icon slides into the corner of the page and expands into a full ad card when the user taps it.

publisher-site.com/article
IN-PAGE PUSHTap to expand
an offer
×
The icon slides into the corner as the session starts. On tap it expands into a card with the creative and a close control, user-initiated, never forced.
Questions

Answered.

A floating icon appears in a screen corner after the page settles. Interacting with it expands a card carrying the creative; a close control collapses it back. Nothing covers content un-expanded, and the icon never re-opens itself after a close. Because it lives in the page rather than the browser, it needs no notification permission, no subscription, and it works on iOS and desktop alike.

• Notification-style attention without web-push opt-in friction • Visible on every scroll position for the whole session • Works as an overlay companion on sites that keep banner density low

No. The collapsed state is a small corner icon; the ad content only appears after a user action, and a close control is always present. It is not a pop-up or pop-under and does not interrupt the page.

Want this working for your business?

Talk to the IMC team or see the platform live in a personalized walkthrough.