Inread Ads
The between-paragraphs slot built for long-form reading. The inread placement opens as the reader reaches it and can serve a display banner or an outstream video player.
Placement guidance
- • First inread after 2–3 paragraphs, early enough to be seen, late enough not to gate the intro
- • Distance subsequent slots by content depth, not by fixed pixel counts
- • Keep slots out of footers and end-of-article dead zones where viewability collapses
Answered.
Inread slots are placed at natural reading breaks, typically after the second or third paragraph and at further intervals down the page. The unit serves continuously like any banner placement, no view-gating, no collapsed state. The same slot can serve a display creative or an outstream video, whichever the auction values more for that impression.
Inread is a between-paragraph placement inside article pages; in-feed native is a card matched to a feed or listing stream. Both run in the content flow, the container and matching surface differ.
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