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Vertical Format

Skyscraper160×600

Tall vertical banner format that commands attention in sidebar placements. Perfect for storytelling and brand awareness campaigns with extended viewing time.

Interactive Demo

Desktop Sidebar Placement
🏢
BRAND
New Product Launch
Discover Innovation
Learn More
Mobile Consideration

Skyscraper ads are primarily designed for desktop viewing. On mobile devices, they typically transform to mobile-optimized formats like 320x50 or 300x250.

• Premium sidebar positioning

• Extended vertical real estate

• High brand visibility

Design Best Practices

⬇️

Vertical Flow

Design content to flow naturally from top to bottom

📐

Clear Hierarchy

Use size and spacing to guide the eye downward

🎯

Strong CTA

Place call-to-action at the bottom for maximum impact

🏷️

Brand Focus

Logo and branding at top for immediate recognition

Technical Specifications

Dimensions160x600 pixels
File FormatsJPG, PNG, GIF, HTML5
Max File Size150KB (static), 200KB (animated)
Animation LengthMax 30 seconds
Frame RateMax 5 FPS for GIF
Aspect Ratio4:15 (vertical)

💡 Design Tip

Skyscraper ads work best with a clear visual hierarchy. Start with your brand at the top, feature your main message in the middle, and end with a strong call-to-action.

Key Features

High visibility placement
Extended viewing time
Vertical storytelling space
Rich media compatibility
Desktop optimized
Premium positioning

Optimal Use Cases

Brand Awareness
Extended exposure time for brand messaging
Product Launches
Vertical space for detailed product showcases
Storytelling
Sequential narrative from top to bottom
Premium Campaigns
High-impact placement for luxury brands

Performance Metrics

Average CTR

0.38%
+15% vs standard banners

Viewability Rate

75.4%
+22% vs standard banners

Brand Awareness

48.6%
+25% vs standard banners

Dwell Time

12.3s
+18% vs standard banners

Effective Layout Examples

Classic Layout

LOGO
Headline Message
Product Benefits
CTA

Product Focus

BRAND
New Product
Features
Shop Now

Story Format

LOGO
Step 1
Step 2
Step 3
Start

Launch Your Skyscraper Campaign

Create impactful vertical banner ads that command attention and drive results.