imc.ad
Advertiser solution · Connected TV

Television budgets, programmatic precision.

Reach streaming audiences on the biggest screen in the home with brand-direct CTV inventory, pod-level frequency control and transparent gross CPMs across IMC partner apps and FAST channels.

  • Premium streaming apps and FAST channels
  • Pod-level frequency management
  • Transparent CPMs with provenance
AD · CTV

Your inventory,
on the biggest screen

ad break · 00:14 / 00:30
$24.60
CTV eCPM
FEP
full-episode players
VAST 4.x
creative spec
$24.60

avg. CTV eCPM

FEP

full-episode player supply

60+

countries

A-Z

device coverage

How it runs

How connected campaigns run on IMC.

Capabilities

What the campaign gets.

Provenance

Direct deals with full transparency

Every CTV impression reports its app, content context and gross CPM. Brand budgets require certainty, and provenance is what separates premium CTV from resold long-tail inventory.

Pods

Pod position control

First-in-break placements for launches, mid-break for always-on.

Devices

All major platforms

Roku, Fire TV, Apple TV, Android TV, Samsung, LG and web players.

Measurement

Reach and lift

Cross-app reach deduplication and brand-lift studies.

Markets

Tier-1 streaming markets first.

CTV campaigns concentrate on US, UK, CA, AU, DE and FR streaming audiences, where brand budgets are largest.

  • United States
  • United Kingdom
  • Canada
  • Australia
  • Germany
  • France
Tier-1 demand map · live CPMs 6 markets
United StatesUnited KingdomCanadaGermanyFranceAustralia
US$6.42
UK$5.85
CA$5.40
DE$5.10
FR$4.95
AU$4.70
Questions

Connected TV Advertising FAQ.

A 15 or 30 second HD video spot in 16:9. We accept VAST 4.x delivery and can traffic multiple spots for rotation.

Pod-level frequency management coordinates exposure across partner apps so viewers see your brand, not a wall of repetition.

Yes, cross-screen campaigns combine CTV reach with mobile and display retargeting in one plan and one report.

Put your brand on the big screen.

Reach streaming audiences on the biggest screen in the home with brand-direct CTV inventory, pod-level frequency control