imc.ad
Advertiser solution · Mobile

In-app reach where attention is highest.

Reach users inside the apps they use every day: rewarded video, interstitials, native and banners across iOS and Android, with app-side retention logic that keeps inventory quality high.

  • In-app inventory across iOS and Android
  • Location and app-context targeting
  • App-install and app-event optimization
App yield
$8.94
+34% vs last month
Rewarded$14.20
Interstitial$6.90
Native$3.05
Banner$2.80
Payout sent · NET30/45
mediation built in
SDK under 200KB
200KB

SDK footprint

4

in-app formats

60+

countries

NET30/45

settlement

How it runs

How mobile campaigns run on IMC.

Capabilities

What the campaign gets.

Rewarded

Rewarded video: the format users opt into

Highest-engagement in-app format. Users choose to watch in exchange for in-app value, which is why completion and sentiment both stay high.

Interstitials

Natural break placement

Full-screen moments between levels or sessions, frequency-capped per user.

Native

In-feed integration

Units styled into app feeds and lists.

Banners

Adaptive anchors

MREC and adaptive banners with refresh discipline.

Global app reach

Tier-1 concentration, tier-2/3 reach.

Campaigns can concentrate on tier-1 app markets (US, UK, CA, AU, DE, FR) or scale into tier-2/3 geos.

  • United States
  • United Kingdom
  • Canada
  • Australia
  • Germany
  • France
Tier-1 demand map · live CPMs 6 markets
United StatesUnited KingdomCanadaGermanyFranceAustralia
US$6.42
UK$5.85
CA$5.40
DE$5.10
FR$4.95
AU$4.70
Questions

Mobile Advertising FAQ.

Yes, with the same targeting and creative. In-app privacy signals are handled per platform requirement.

Yes. Install and post-install event optimization are supported with attribution through your MMP.

Pre-bid quality filtering blocks suspicious traffic before it can reach your budget, and app inventory is screened for compliance continuously.

Meet your users where they play.

Reach users inside the apps they use every day: rewarded video, interstitials, native and banners across iOS and Android