Capture intent beyond the search box.
Sponsored placements on IMC partner sites and discovery surfaces reach users in research mode, the moment intent forms, on pages categorically aligned with your product.
- Contextual intent matching on partner sites
- Sponsored placements in discovery and listing surfaces
- Shopping-style product creative support
monthly ad requests
countries
formats
bidding
How search campaigns run on IMC.
What the campaign gets.
Be present when intent forms on the open web
Search captures declared intent. IMC discovery placements capture research intent: users reading comparisons, reviews and category pages on partner sites, matched contextually to your products.
Shopping-style creative
Product feed creative with price and availability signals.
Category-matched pages
Your products appear on categorically aligned partner content only.
Downstream conversions
Optimize on sales and signups, not impressions alone.
Intent in six tier-1 markets first.
Discovery campaigns launch with tier-1 concentration across the US, UK, CA, AU, DE and FR, expanding into tier-2/3 at efficient rates.
- United States
- United Kingdom
- Canada
- Australia
- Germany
- France
Search & Discovery Advertising FAQ.
It is contextual intent targeting. Instead of bidding on keywords, campaigns match to page-level content categories and intent signals that represent the same intent.
Yes, product-feed creative is supported for retail and shopping-style placements.
Auction-based CPMs, with event-based optimization available for performance objectives.
Own the moment intent forms.
Sponsored placements on IMC partner sites and discovery surfaces reach users in research mode, the moment intent forms,