Free tool
What could your site earn with IMC?
Fill in your site profile below. Our team evaluates your niche, geo mix and engagement against live auction data, then emails you a personal revenue estimate.
Estimates update live. The email version includes the full geo breakdown.
Model estimate from IMC auction benchmarks. Actual revenue depends on placement, content and seasonality.
What we evaluate.
IMC pays on CPM and fill rate, so your estimate is built from the inputs that move both.
Finance and B2B inventory clears different CPMs than entertainment or tools. Your category sets the demand pool.
Tier-1 auctions clear at tier-1 rates; tier-2/3 volume makes them up in scale. Your top three geos weight the math.
Time on site and bounce rate decide how many ads each visit can carry viewably.
Monthly pageviews size the inventory. We estimate against what comparable sites earn in our auctions today.
A yield specialist reviews your profile and typically emails the estimate within one business day.
Projected CPM range by geo, expected fill, and monthly revenue at your current pageviews, plus the formats that would drive it.
The current minimums are listed in the homepage FAQ, tier-1 and tier-2/3 separately. If you are close, submit anyway, we will tell you exactly what is achievable.
Estimates are free. Auctions are live.
When the number looks right, a single tag puts your inventory in front of 60+ DSP and SSP channels.