imc.ad
Publisher solution · Mobile apps

Your app, monetized like a product.

Rewarded video, interstitials, native and banners running through one lightweight SDK with mediation built in. Retention-aware ad timing protects your ratings while every session earns.

  • Rewarded video with configurable reward values
  • Mediation across networks without extra adapters
  • Lightweight SDK: iOS, Android, React Native, Flutter
App yield
$8.94
+34% vs last month
Rewarded$14.20
Interstitial$6.90
Native$3.05
Banner$2.80
Payout sent · NET30/45
mediation built in
SDK under 200KB
The principle

Revenue that respects retention.

Aggressive ad timing is how apps lose their audience. IMC monetization is tuned around session depth: the right format, at the right moment, at the right frequency.

In-app formats

Four formats. One dashboard.

Rewarded video

The format users thank you for

Users choose to watch, you set the reward currency and value. Highest eCPM in-app with the best user sentiment, because control stays with the player.

Interstitials

Natural break moments

Full-screen placements between levels or sessions, capped per user per day.

Native

Designed into the UI

In-feed and content-native units styled to match your app interface.

Banners

Anchors that behave

MREC and adaptive banners with refresh rules that respect battery and attention.

Qualification

Built for apps with real daily habits.

App publishers across tier-1 geos (US, UK, CA, AU, DE, FR) and tier-2/3 markets qualify. Utility, gaming, streaming and content apps all fit, what matters is engaged daily usage.

  • iOS & Android
  • React Native / Flutter
  • Hybrid & webview apps
  • Games and utilities
Typical in-app eCPMs
Rewarded video$14.20
Interstitial$6.90
Native$3.05
Banner$2.80

Network averages, tier-1 mix. Gaming and finance run higher.

Questions

App monetization FAQ.

Not with retention-aware timing. Rewarded formats are user-initiated, interstitials are frequency-capped and mapped to natural breaks, and paying users can be excluded entirely.

The SDK is under 200KB, initializes asynchronously and adds no meaningful startup time. It is published for native iOS, Android, React Native and Flutter.

Mediation across other networks is built into the SDK. The IMC auction decides per impression whether internal demand or a mediated network pays more, with no extra adapters to maintain.

Turn app traffic into revenue.

Get an integration plan for your app with projected rewarded and interstitial earnings.